Webhooks by Nekton integration with Pardot
How to Add prospects to Pardot for new payloads caught by webhooks
Steps to automate
Use Nekton workflow automation service.Preparation
Create Nekton account. You can also use your existing Google account
to sign in.
Create automation
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Click on the "Create new workflow" button, and then add "Automated step".
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Set the step description to "Add prospects to Pardot for new payloads caught by webhooks" and then click on "Automate".
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Provide the necessary parameters and click on the "Test it" button to check your automation. If you had issues with it, you can click on "Automate" again to try a different one.
Create a schedule (optional)
If you want to run this automation on a schedule, click on the gear button on the workflow editor
screen
to configure it. For example, you can run this flow every hour or every day.
Automate Pardot integrations
In the B2B world, getting the right prospects to your sales and marketing teams is the cornerstone of your success. Do it faster when you use Nekton to automatically add prospects to Pardot so your sales and marketing teams can start nurturing leads, closing deals, and maximizing ROI.
Pardot actions
Nekton can use any feature that is available in Pardot API.
Using our advanced AI, you can easily create custom automations for Pardot.
Here are some typical actions you can do in your automated workflows.
Create Prospect
Creates a new Prospect record within Pardot.
Update Prospect
Updates an existing prospect.
API Request (Beta)
This is an advanced action which makes a raw HTTP request that includes this integration's authentication. This is useful if an application has an API endpoint that Nekton doesn't implement yet. You will be expected to read and utilize the API documentation provided by the application. Further, if the application changes their API, you will be expected to make the appropriate fixes and updates.
Find or Create Prospect
Find or Create Prospect
Add Prospect to List
Adds an existing prospect to a list.
Send List Email
Creates and sends a list email.
About Pardot
Pardot is no-hassle marketing automation that makes sales and marketing teams best friends. Increase marketing accountability, gain greater insight into ROI, and much more.