Marketo integration with People Data Labs
How to Enrich and update new leads in Marketo using People Data Labs
Steps to automate
Use Nekton workflow automation service.Preparation
Create Nekton account. You can also use your existing Google account
to sign in.
Create automation
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Click on the "Create new workflow" button, and then add "Automated step".
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Set the step description to "Enrich and update new leads in Marketo using People Data Labs" and then click on "Automate".
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Provide the necessary parameters and click on the "Test it" button to check your automation. If you had issues with it, you can click on "Automate" again to try a different one.
Create a schedule (optional)
If you want to run this automation on a schedule, click on the gear button on the workflow editor
screen
to configure it. For example, you can run this flow every hour or every day.
Automate People Data Labs integrations
People Data Labs actions
Nekton can use any feature that is available in People Data Labs API.
Using our advanced AI, you can easily create custom automations for People Data Labs.
Here are some typical actions you can do in your automated workflows.
Enrich Company
Takes in data on a company and returns over 25 points of information about it.
Enrich Person
Takes in data on a person and returns over 100 points of information about them.
About People Data Labs
People Data Labs is a data API that lets you enrich your person and company records with resume, contact, social, and demographic information.